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Proactive Worldwide Blog

Keep up with the latest insights from Proactive's researchers, analysts, and thought leaders.

Using CI Data to Drive Actionable Business Results

Turning Competitive Intelligence Data Into Actionable Business Results

Published Jan-07-2020

Data is information, pure and simple. What your organization does with that information, though, is not so straightforward — yet has the potential to shape its operational, financial and strategic livelihood. Take your organization from a passive data-tracker to... Read More

David Kalinowski, President

Proactive Worldwide’s David Kalinowski Joins the SIR Board of Directors

Published Nov-21-2019

In October 2019, the Society of Insurance Research named President of Proactive Worldwide David Kalinowski a member of its 2020 Board of Directors. SIR announced all the individuals on its new Board of Directors in a LinkedIn post, displaying... Read More

How to Conduct a Competitor Analysis for Your SaaS Business

Published Oct-25-2019

Software-as-a-Service (SaaS) businesses are constantly developing new ways to stay ahead in the market and draw in more customers. If you plan to keep your business afloat in the ever-changing industry, you need a strategy that will help you... Read More

Questions to Ask While Pricing Your SaaS


Pricing strategies play a major role in driving your SaaS business forward. However, it can be challenging to develop the ideal pricing strategy that will benefit both your business and consumers. If you’re feeling stuck for ideas to incorporate... Read More

Future of Digital Payments


The future of online payments is mobile. Is there any surprise that that’s the case? With the rise of mobile technology, individuals love the fast and easy digital way of payment as opposed to the hassle of opening a... Read More

The Importance of Software Evaluation Benchmarking


Your business operations need to be effective, efficient and up-to-date if you want to continue pleasing clients and making an impact within your industry. That’s why it’s so important to create a software evaluation benchmarking plan to determine your... Read More

Vanderbilt University Beyond the Lab Podcast

Proactive Worldwide’s Travis Smith, Ph.D. Featured on Vanderbilt University’s Beyond the Lab Podcast


On Oct. 1, 2019, Vanderbilt University featured Vice President, Healthcare and Life Sciences of Proactive Worldwide Travis Smith, Ph.D. in its Beyond the Lab Podcast. In this podcast, Smith spoke about the history of his career and how he... Read More

Vanderbilt University School of Medicine Features Proactive Worldwide

Proactive Worldwide Featured in Vanderbilt University School of Medicine’s Annual Report


This year, Vanderbilt University School of Medicine featured Proactive Worldwide in its 2018-2019 annual report. The report discussed Vanderbilt’s March 2019 visit from three Proactive Worldwide representatives and Ph.D. alumni, who guest spoke at the university’s Management and Business Principles... Read More

Why Use Competitive Intelligence Software?

Published Oct-03-2019

It’s no secret that having the proper tools to organize business data and information gives a company an outlook on their market. With so much information in a business’s day to day processes, “infobesity” describes the overload state intelligence... Read More

Growth Opportunities Consumer Goods Market

Best Opportunities for Growth in the Consumer Goods Market

Published Oct-02-2019

Today’s consumer goods market bustles with both well-known corporate players and nimble new brands attempting to carve out the next great industry competitive advantage. Relying on yesterday’s production, supply chain and sales practices simply won’t cut it. Companies today... Read More


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