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About Proactive Worldwide
As one of the world’s leading specialty market research companies, Proactive Worldwide (PWW) is laser-focused on competitive analysis. We’re here to help Fortune 1000 organizations like yours understand vulnerabilities, predict market shifts, and confidently plan for growth. Our experts dive deep into competitors, suppliers, customers, regulations, and more, providing advanced intelligence that reveals hidden opportunities and key threats. With over 30 years of experience, our proprietary methodology, skilled researchers, expert analysts, and industry specialists deliver impactful insights that make a real difference in your strategic decision-making.












Proactive Worldwide is Purpose-Built to Empower Your Growth
Our People
Unlock your success with our best-in-class research specialists and top-tier analysts who provide actionable intelligence. Their expertise is pivotal to gaining a holistic view of your market, competition, and customers.
Our Process
Our PWWDiscovery™ research methodology breaks through the constraints of traditional market research to uncover your organization’s competitive issues and reveal compelling insights.
Our Technology
We bolster our human-based investigative discovery process with AI-powered tools that enable us to get to the heart of your corporate and competitive health and position your organization to thrive.
Our Reputation
Named, “Best specialty market research company for its laser focus on competitive analysis,” by Investopedia in 2021, Proactive Worldwide boasts a 29-year legacy with projects executed across 62 countries.
Upcoming Events

CIP™ Master Class – Series 2025
March 17, 24, 27 / April 3, 4, 11, 2025 – Virtual Class
Join us for the CIP™ Master Class Series 2025, hosted virtually by the Academy of Competitive Intelligence. David Kalinowski will be teaching the CI Blueprint® course on March 17. Register now using the promo code PWW15 to enjoy an exclusive 15% discount! The discount will be applied to your invoice.

Competitive Marketing Summit
March 24th – 26th, 2025 – Golden, CO
David Kalinowski will be conducting a keynote on March 26, 2025 “The Sacrifice Paradox: Turning Tradeoffs Into Triumph.” Register now using the promo code PWW450 to save $450 off registration.

Greenbook’s IIEX North America 2025
April 30, 2025 – May 1, 2025 – Washington, D.C.
David Kalinowski is set to speak at IIEX North America 2025, presenting “The Sacrifice Paradox: Navigating Life’s Choices and Tradeoffs.”