By Travis Smith, Ph.D., Associate Engagement Manager Pharma CI is jam packed with sessions and information. The most interesting session I’ve attended focused on the rising importance of biomarker testing for new therapies, and was presented by Mark Reis from…

We’re in part three of a five-part series. Be sure to read our first and second posts to get caught up! Tip #3: DEVELOP A SPECIFIC PROJECT SCOPE – AND DISCUSS PROJECT FEASIBILITY Try to avoid projects where the scope…

If you missed our initial post for this five part series, be sure to read that first. TIP #2: SEEK PERSPECTIVE, NOT PRECISION A key way to manage expectations is to seek perspective in answering a question – not precision….

Say you’re an intelligence director, and you get a call from the chief marketing officer: “Get me profiles on 6 private companies in 5 different countries … Identify their sales, operating costs, prices, margins, strategic initiatives, product development plans, IT…

Collaboration is critical to the success of competitive intelligence (CI) functions. Organizations that gather and interpret market or competitor data must be able to convert it to actionable intelligence that clients can use. To do this, teams must share information…

Provider: “When do need that?” Manager: “Yesterday!” Provider: “When did you first know you were going to need it?” Manager: “Two months ago.” Provider: “What kind of budget do you have?” Manager: “Practically none.” Provider: “Are you looking for a…

Retailers Must Be Prepared for the Augmented/Mixed Reality Revolution Already under siege by online-only retailers like Amazon, traditional retail is about to get hit by another technological shift comparable to the Internet itself: Augmented/Mixed Reality (AR/MR). Soon, in addition to…

The telematics industry has evolved from a largely military and navigational system to a commercialized business tool which will continue to become one of the most important and sophisticated industrial communication components of the next century. From basic GPS systems…

For companies starting out with intelligence functions, terms like primary research and secondary research may have surfaced, but lacked context. So if you’ve had questions like: “When is research needed?” or, “What is secondary research?” Allow us clear up a…