Published: September 4, 2019
Schaumburg, Illinois, September 4, 2019
Proactive Worldwide Vice President of Health Care & Life Sciences, Aaron Derdowski, Ph.D., will share perspectives on applications of social media data for pharmaceutical companies at the Pharma CI Conference presentation entitled, “Social Media Monitoring and Analysis of Medical Conferences” on Wednesday, Sept. 19, 2019. Derdowski will act as a representative of the company and hold a 35-minute session that morning, highlighting the capabilities of pharmaceutical companies to monitor social media activity about conference events and provide many user insights.
About the Session
Medical conferences provided by health care professionals and researchers have become more visible to the public than ever through the rise of online social media platforms. The internet gives an outlet for individuals to see new information that researchers provide and express thoughts and ideas about that information within the public eye.
Derdowski proposes that pharmaceutical companies can take advantage of the social media phenomenon for the betterment of the medical industry and communities everywhere. By using services to collect and analyze relevant social media data, industry leaders can learn more about reactions and influences of specific information along with the topics that users share and debate the most. Derdowski will then discuss the ways that companies can incorporate these strategies and make them effective tools for improving the industry.
Derdowski has an extensive education in multiple disciplines, including a Ph.D. in Microbiology and Immunology as well as a background in university teaching and experience with scientific and medical writing. As an expert on research and client management for pharmaceutical companies with a variety of projects on his resume, he has the background to help him understand and discuss medical and pharmaceutical strategies.
This Year’s Pharma CI Conference
Derdowski’s presentation will be one of many held during the three days of this year’s Pharma CI USA Conference. This event is the largest annual conference and exhibition for competitive intelligence issues and developments facing the pharmaceutical industry today. Making room for the voices of a diverse group of international companies, the Pharma CI Conference is a place for these company representatives to meet and share ideas over sessions, workshops and networking events.
Dozens of informative insights on the latest competitive strategies in pharmaceuticals this year will strengthen the industry and help leaders make more effective business choices.
Working With Proactive Worldwide
Proactive Worldwide is a consulting firm for research and business strategy development with over 25 years of experience behind it. With clients leading many different types of industries, Proactive Worldwide offers services in scenario planning, competitive response modeling and more, based on insights and evidence gathered by the company.
At the Pharma CI Conference, the company will discuss the power of online tools to gather information about consumers. Proactive Worldwide representatives such as Derdowski make it possible for clients all over the world to market and serve individuals and communities with more effective technologies, predictions and planning. Contact us today for more information about our experience with competitive intelligence and strategic planning.