Articles

  • Hire a Competitive Intelligence Company to Build a Stronger, More Successful Business

    As a leader in your organization, you know that the business landscape is constantly evolving. It’s crucial to stay ahead of the curve. One way to do this is by working with a competitive intelligence company. Like a trusted partner or advisor, a competitive intelligence company brings fresh insights, different perspectives, and a wealth of…

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  • Case Study: Major Marine Manufacturer Relies on Competitive Intelligence to Inform Critical Facility Expansion Decisions

    Snapshot A leading marine products manufacturer turned to Proactive Worldwide to benchmark its production capabilities against a top competitor with similar products and capabilities. As a result of our deep-dive research, the client recognized that it would need to upgrade its facilities to avoid production backlogs and loss of market share. Discovery Proactive Worldwide conducted…

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  • Embrace the Future of Retail: How Retailers Can Leverage BNPL to Boost Sales and Market Share

    If you’re a retailer looking to stay ahead in today’s competitive retail landscape, adopting Buy Now, Pay Later (BNPL) options can be a strategic move to increase sales and gain market share. With changing consumer preferences and evolving shopping behaviors, BNPL has emerged as a popular payment option that offers flexibility, convenience, and affordability to…

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  • Get Ahead: Unleash the Benefits of Business Wargaming / Scenario Planning

    Are you looking to gain a competitive edge in the fast-paced business world? Do you want to anticipate potential challenges before they arise, and increase your likelihood of success? If so, then business wargaming is a powerful tool that can help you achieve these goals and more. By simulating different competitive scenarios and testing your…

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  • Develop a Corporate Competitive Intelligence Function

    Are you looking to gain a competitive advantage in the cutthroat world of business? Do you want to stay ahead of your rivals and make informed strategic decisions? Of course you do. Building a competitive intelligence function in your corporation is a smart move that can deliver numerous benefits and help you meet these goals.…

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  • Banks Must Strategize As Consumers Want to Buy Now and Pay Later

    Buying something now and paying for it later describes the promise and popularity of bank credit cards in the 1950s. Today’s version of buy now, pay later (BNPL) has renewed the allure, attempted to cut banks out of the picture, and prompted regulatory scrutiny. We continue to witness BNPL, aka point-of-sale financing, attracting Gen Z…

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  • Where Is Cyber Risk Insurance Headed?

    Before you can help someone, you need to help yourself, right? For insurers looking to help client companies manage their cyber risk, they must first protect their own balance sheets. Memories of heavy losses in the tumultuous early years of cyber risk coverage are still fresh. Insurers and insureds are now rethinking coverage feasibility and…

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  • Understanding VOC Approaches

    B2B Research: How To Use Quantitative & Qualitative Research Most successful B2B companies know that listening to the customer is critical for keeping their companies relevant with customers and ahead of the competition. However, many companies rely on their salesforce or do an occasional customer survey to provide insights back to product and service teams.…

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  • The 3 New Rules Learned Through Covid That Are Driving Successful B2B Companies’ Research & Planning

    The B2B business world that existed before COVID-19 is gone and this new world has new rules. The most successful B2B companies Proactive Worldwide works with have changed the way they are looking at themselves, their competition, and their customers to embrace these new rules. Here are three new B2B rules the most successful B2B…

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