The average time associated with bringing a new drug to market hovers around 10 years — with six or seven of those years spent in clinical trials. As such, the risks for pharmaceutical companies looking for a good ROI on their R&D efforts have never been greater. Besides the millions — and in many cases…

If you’re new to business war gaming, the exciting news is that you’re not alone. War gaming is a human-based experiential tool that, through targeted role play, allows you to better understand your competitor’s mindset and pressure test your own strategies. As Proactive Worldwide’s president and co-founder, David Kalinowski likes to say, “War gaming is…

Schaumburg, Illinois, February 26, 2019 Vice President, Health Care & Life Sciences of Proactive Worldwide Aaron Derdowski, Ph.D., will be sharing his expertise in a presentation titled “The Asset Journey: Optimizing Tools and Personnel to Maximize ROI from CI Throughout” at Pharma CI Europe in Basel, Switzerland on Wednesday, March 6, 2019. Making regulatory predictions…

The first article in our Strategic Planning series discusses how Competitive Intelligence can and should adapt depending on the type of strategic planning model your business employs. Our second piece focuses on constructive CI research queries that help your business target specific issues unique to your enterprise, thus gaining more insightful reporting relating to strategic…

The transportation and freight industry affects nearly all other industries, so it’s important to be aware of new innovations in that industry. Technology already has – and will continue to have – an enormous influence on the way the trucking industry operates. Here are just two possibilities: What if you knew that there would be…

In the not-so-distant past, anyone who wanted to partake of marijuana in any form risked running afoul of state laws, but that’s rapidly changing despite continued federal prohibition, which is unlikely to change under the Trump administration. Today 30 states and D.C. have some form of legalized medical marijuana, and 15 more are considering legalization…

The first article in our Strategic Planning series discusses how Competitive Intelligence can and should adapt depending on the type of strategic planning model your business employs. This section focuses on common research questions that have varying degrees of value to solving your enterprise’s unique issues and strategic aims. When strategic planning activities start to…

Just five years ago, natural, organic, humane, and fair-trade foods made a large market entrance and quickly changed the way traditional F&B and CPG companies defined the market. According to Statista, United States retail sales of natural and organic foods in 2017 was $17.19 billion. This rapid rise in consumer behavior and preference, although still…

Which Strategic Plan/CI Approach Best Fits Your Organization’s Needs? With Strategic Planning season in full bloom, many motivated enterprises are exploring how to best use competitive intelligence to gain more momentum in meeting next year’s goals. Strategic planning programs, however, invariably vary from one company, or even one industry, to the next. Much of competitive…