Out In Front

Transformational Business Modeling

Combining Business & Design. In this rapidly changing world, CEO’s, executive leaders and senior level managers need new tools, skills and a new mindset to prepare their organizations for the future. To make complex issues understandable for everybody, we believe you have to think as a designer, using visual tools and design thinking techniques. Our strategy designers have a background in both business and design.

Refreshing and Energizing Workshops. We help you to look at your business (model) from a different perspective. Our strategy work consists of running refreshing, energizing workshops with you and your team, using a set of visual tools. The workshops help you to create a common language and a clear vision of the future, design your new business model, test it and define the first steps to implement it. We don’t write reports.

Visual Tools. Our systematic method to UNDERSTAND-INNOVATE-VALIDATE-IMPLEMENT your business model, starts with the Business Model Canvas. It also includes a set of other canvases that help you design new business models and a strategy for the future, i.e.: Context Canvas, Vision Canvas, Empathy Map, Value Proposition Canvas and Roadmap Canvas.

Co-creation. We help you and your team to unlock the existing knowledge in your organization adding our tools, inspiration, experience and knowledge. During a design meeting with the client before the start of our workshops we select representatives from all parts of the organization and with different backgrounds for cross-functional teams and best results.

Short, Bold Projects. Our strategy work consists of different workshops for each innovation phase UNDERSTAND – INNOVATE – VALIDATE – IMPLEMENT. Our projects are for a relatively short period of time. We want to help you to do it yourself, with your own people. Every project starts with a design meeting to define the final goals to be reached.


Proactive Worldwide